IN OUR HOUSE
House Wine approached us to help them share the peace, love, and fabulous vibes of the queer community for this year's Pride month.
We created a wholistic campaign of content spotlighting the diverse and proud lives of real queer individuals in the Seattle area.
Like House Wine, we believe that authenticity is only possible when good intentions are put to work. House Wine donates $2 for every case of Pride cans sold. Support is about more than throwing a rainbow on a can, and we think it's pretty special that house puts their money where their mouth is.
Advertising that features queer folks can, at times, reduce them to a single element of themselves/ and archetype. In this campaign we worked closely with House Wine to ensure these pieces were authentic, true, and fun!